Email (B2C)
Verticals: Travel, Aviation
What I did
Email campaign: Seasonal promotions, holidays, and offers
Creative direction: Concepting, brainstorming, design, visual identity
Summary
I spearheaded fun, engaging, and compelling promotional email campaigns that took flight. Collaborating with the design team, content strategy, and business partners, I played a pivotal role in enhancing Alaska Airlines’ customer communication, fostering connections with travelers, and ultimately contributing to the airline’s continued success.
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