Social media, Creative direction (B2B, 360)
Verticals: AI, Saas, Technology
What I did
Pitch deck: Product feature adverts
Social media advertising: LinkedIn static ad, Instagram Stories ad, Facebook Carousels ad
Creative direction: Concepting, brainstorming, design, visual identity
Messaging: Tone of voice, proofing, copy edit, style guide
Played a pivotal role in crafting captivating and persuasive content that propelled the brand to new heights. Leveraging my expertise in both creative strategy and copywriting, I collaborated closely with the Balto.ai team to develop an engaging campaign that showcased their product’s unique capabilities and benefits. Through my contributions, I helped Balto.ai establish itself as a frontrunner in the industry.