HomeStreet Bank

UX: Writing & Design, SEO (B2C)

Verticals: Banking, Finance

What I did

Website: Landing page, design, content, and copy

User experience (UX): Research, define, validate, prototype, build, test/evaluate, launch

Messaging: Tone of voice, proofing, copy edit, style guide

SEO: On-page, off-page, technical

HomeStreet Bank landing page.
HomeStreet Bank landing page.
HomeStreet Bank landing page.
HomeStreet Bank landing page.

Summary

HomeStreet Bank hired me as a consultant to redesign, revamp, and rewrite their main landing page. I spearheaded the development of an engaging and user-centric landing page by blending my expertise in UX design, UX writing, website design, and SEO.

“Working with Jordan has been a fantastic experience. He shares high-quality work, is professional, and shows his attention to detail. I appreciate that he went above and beyond, and made the collaboration process easy. ” — Anja

Interested in working together? Contact me.