Social Media (B2C)
Verticals: Food & Beverage, 2020 Superbowl
What I did
Social media advertising: Instagram, Facebook
![Popchips cover page](http://scribpress.com/wp-content/uploads/2023/08/popchips-cover-page.jpg)
![Popchips Facebook post](http://scribpress.com/wp-content/uploads/2023/08/popchips-facebook-post-1-979x1024.jpg)
![Popchips Facebook post](http://scribpress.com/wp-content/uploads/2023/08/popchips-facebook-post-2-982x1024.jpg)
![Popchips Instagram post](http://scribpress.com/wp-content/uploads/2023/08/popchips-instagram-post-1024x723.jpg)
Summary
This is one of my favorite campaigns in my advertising career. I collaborated closely with the Popchips marketing, design, and content strategy team to craft compelling and engaging copy that captured their fun, playful, and cheeky brand voice.